While female entrepreneurs definitely have their fair share of adversities in the business world, reports show that when it comes to crowdfunding, women are championing the market. Indiana University's Kelley School of Business conducted three years of research on Kickstarter data, and found that women were more likely to get their projects funded than men were.

“It’s surprising because previous research in the venture capital setting has shown that typically investors will invest in men because they view them to be more competent,” Regan Stevenson, assistant professor of management and entrepreneurship, told Moneyish. “But what we found in crowdfunding is that the perception of competence is less important because this is such an early stage in a project; what’s more important is whether or not, as a funder, you trust the individual behind it. And women, in particular, have an advantage, because the gender bias amongst participants was that women are more trustworthy than men.”

The study was conducted on a random sample of 416 projects, analyzing the leaders' gender, financial backing received, and overall funding success.